ID1N — The seal of authenticity that enhances the value of First Nations products and businesses

By  
Destination Gaspé
ID1N — The seal of authenticity that enhances the value of First Nations products and businesses

Did you know there's an official seal that identifies authentically First Nations products and services?

This symbol, represented by the Bear, is at the heart of the First Nations Identification initiative (ID1N), a project led by the First Nations Economic Development Commission of Quebec and Labrador (CDEPNQL).

A strong symbol of identity and authenticity

The ID1N seal is more than just a logo. It's a marker of cultural identity and pride.

It helps First Nations businesses and artisans stand out in the market, while offering consumers a clear way to recognize creations whose origin is verified (and verifiable).

The Bear, a symbol of creation and affirmation

"We create to exist."
This phrase, at the heart of ID1N's mission, expresses the power of creation as an act of affirmation and cultural transmission.

Inspired by a work by Anishinabe artist Frank Polson, the Bear embodies strength, protection, and resilience. It has become the face of an official brand that identifies and authenticates  Indigenous products and services across Quebec (and who knows, perhaps one day Canada).

Behind this symbol are three key objectives:

  • To protect consumers by ensuring transparency regarding product origin;
  • Affirm First Nations identity by recognizing the value and expertise of creators;
  • Highlight Indigenous entrepreneurship for a more inclusive and equitable economy.

Since its launch in 2021, the ID1N initiative has supported a movement of collective affirmation: one of proud, creative entrepreneurship deeply rooted in its origins.

A mark to recognize

The Bear logo is easily recognizable on products and posters. By choosing a creation identified by this symbol, you directly support local Indigenous economies and participate in a movement towards responsible and culturally respectful consumption.

A directory to discover and encourage

On the website id1n.org, you will find an online directory featuring businesses, artisans, and artists who are members of ID1N.

From crafts to tourism, including gastronomy and fashion, each initiative reflects an authentic and vibrant cultural identity.

A forward-looking approach

The ID1N initiative shows how economic development and cultural recognition can advance together.

It invites everyone to become an active ally in this endeavor, by valuing Indigenous creations and contributing to the preservation of their cultural heritage.

Spot the Bear. Support authenticity.

Every conscious purchase helps to amplify the creativity and resilience of First Nations here.

This text was written in collaboration with ID1N and the First Nations Economic Development Commission of Quebec and Labrador.

Gaspé: A Sustainable Destination

Sustainable development at the heart of our destination

Escale Gaspé is committed to making sustainable development a central and cross-cutting element of its strategic planning. It aligns with Cruise the Saint Lawrence's Sustainable Development Strategy and shares its vision for the Saint Lawrence destination.

The cruise industry contributes to the socio-economic vitality of Quebec and its regions, while also participating in the preservation and regeneration of ecosystems. The Saint Lawrence destination offers a positive-impact, human, and sustainable experience, building bridges between visitors and host communities, maritime, tourism, and scientific stakeholders.

Escale Gaspé has taken action in recent years regarding sustainable tourism development. It has equipped its cruise terminal with waste sorting stations and a boutique showcasing local products. It also broadcasts educational content on sustainable and responsible tourism for cruise passengers via a screen located in its terminal.

The organization also launched its very first stakeholder consultation forum in spring 2025, regularly participates in the sustainable tourism best practices sharing community 'Les Courants Durables du Saint-Laurent', and is involved in a social acceptability campaign led by Cruise the Saint Lawrence.

Destination Gaspé's brand new, optimized website also helps stimulate the local economy and enhance the tourism offering by improving the visibility and attractiveness of local businesses. It provides a modern and engaging showcase on a centralized platform, while integrating rich content related to local stories and the region's unique cultural events.